Guerrilla marketing has become all the rage these days but it is nothing new - it is simply a twist on delivering a message, communicating a concept and selling something in a way that engages an audience. The best part about good guerrilla advertisements and clever guerrilla marketing campaigns is that people know that there is a commercial interest but still approve of the installation or innovation - even despite its corporate nature.
Benches aren't always just for sitting - these 15 creative ads use them as an interactive platform to push consumerism, conservation, reading and more.
Guerilla marketing is about using a small budget for big results. Here are guerilla marketing campaigns, 22 ads from bizarre to brilliant.
Some advertisers think outside the box - literally - with billboards that step outside their own boundaries and interact with the world at large.
Advertisers and artists take advantage of the captive audience in an elevator with these incredibly creative installations.
This selection of wartime propaganda from friends and foes alike takes no sides; instead it seeks to expose the bombastic, jingoistic and prejudicial properties all propaganda has in common.
Propaganda, presented graphically as posters, pamphlets and pictorial artwork, aims to influence the attitudes of people to serve the purposes of the propagandists. Here are 13 examples of propaganda showing it at its best, worst and purest.
Continuing a perusal of hugely effective guerrilla marketing stunts
In today's sex-saturated society, advertisements promoting condoms, HIV awareness and safe sex have become mainstream.
Sex saturation in the media introduced the need for public service announcements about safe sex and created a market for condom ads. It's sexy to be safe.
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