WebUrbanist | Archived Articles on Guerilla Marketing & Ads

Guerrilla marketing has become all the rage these days but it is nothing new – it is simply a twist on delivering a message, communicating a concept and selling something in a way that engages an audience. The best part about good guerrilla advertisements and clever guerrilla marketing campaigns is that people know that there is a commercial interest but still approve of the installation or innovation – even despite its corporate nature.