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	<title>WebUrbanist  Pairing Wine &#038; Literature: Italian &#8216;Book Bottles&#8217; Wrapped With Short Stories | Urbanist</title>
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	<title>  Pairing Wine &#038; Literature: Italian &#8216;Book Bottles&#8217; Wrapped With Short Stories | Urbanist</title>
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        <title>Pairing Wine &#038; Literature: Italian &#8216;Book Bottles&#8217; Wrapped With Short Stories</title>
        <link>https://weburbanist.com/2016/11/13/pairing-wine-literature-italian-book-bottles-wrapped-with-short-stories/</link>
		<comments>https://weburbanist.com/2016/11/13/pairing-wine-literature-italian-book-bottles-wrapped-with-short-stories/#comments</comments>
		<pubDate>Mon, 14 Nov 2016 02:00:03 +0000</pubDate>
		<dc:creator>Kurt Kohlstedt</dc:creator>
				<category><![CDATA[Design]]></category>
		<category><![CDATA[Products & Packaging]]></category>
		<category><![CDATA[art]]></category>
		<category><![CDATA[book]]></category>
		<category><![CDATA[books]]></category>
		<category><![CDATA[bottle]]></category>
		<category><![CDATA[glass]]></category>
		<category><![CDATA[pairing]]></category>
		<category><![CDATA[reading]]></category>
		<category><![CDATA[short]]></category>
		<category><![CDATA[story]]></category>
		<category><![CDATA[wine]]></category>

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		<description><![CDATA[Curling up with a glass of wine with a story has never been easier thanks to Librottiglia, a project that wraps printed pages around bottles of Italian reds and whites. Each wine is paired with a specifically selected literary short intended to match the characteristics of the vintage with an appropriate genre and narrative. Drinkers <a href="https://weburbanist.com/2016/11/13/pairing-wine-literature-italian-book-bottles-wrapped-with-short-stories/">&#8230;</a>]]></description>
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    [ By <a href='http://weburbanist.com/WebUrbanist/?utm_source=Mozilla%2F5.0+AppleWebKit%2F537.36+%28KHTML%2C+like+Gecko%3B+compatible%3B+ClaudeBot%2F1.0%3B+%2Bclaudebot%40anthropic.com%29&utm_medium=feed&utm_campaign=feed-main-2016-11-13-pairing-wine-literature-italian-book-bottles-wrapped-with-short-stories&utm_content=unknown&utm_term=feed-author'>WebUrbanist</a> in <a href="https://weburbanist.com/category/design/" rel="category tag">Design</a> &amp; <a href="https://weburbanist.com/category/design/products-packaging/" rel="category tag">Products &amp; Packaging</a>. ]

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<html><body><p><a href="#" data-featherlight="https://weburbanist.com/wp-content/uploads/2016/11/italian-book-bottle-design.jpg"><img fetchpriority="high" decoding="async" class="first-image img-responsive" src="https://weburbanist.com/wp-content/uploads/2016/11/italian-book-bottle-design.jpg" alt="italian-book-bottle-design" width="818" height="818"></a></p>
<div id="urb-ads-toc-box" class="post-ads-toc-box urb-ads-toc" style="display:none;"></div><p>Curling up with a glass of wine with a story has never been easier thanks to Librottiglia, a project that wraps printed pages around bottles of Italian reds and whites.</p>
<p><a href="#" data-featherlight="https://weburbanist.com/wp-content/uploads/2016/11/wine-wrapped-books-960x347.jpg"><img decoding="async" class="alignnone size-wide644 wp-image-98377" src="https://weburbanist.com/wp-content/uploads/2016/11/wine-wrapped-books-644x233.jpg" alt="wine-wrapped-books" width="644" height="233"></a></p>
<p>Each wine is paired with a specifically selected literary short intended to match the characteristics of the vintage with an appropriate genre and narrative. Drinkers are encouraged to pour a glass then pour over the pages of a unique tale.</p>
<p></p><div class="video-box"><iframe type="text/html" src="http://player.vimeo.com/video/167697154" allowfullscreen frameborder="0"></iframe></div>
<p>Designed by Reverse Innovation for the Matteo Correggia winery in Italy, each 375-ML bottle is good for two glasses and an absorbing literary adventure. The covers in each case double as both book titles as well as <a href="https://weburbanist.com/2009/04/09/61-exceptionally-creative-wine-label-designs/">wine labels</a> and descriptions.</p>
<p><a href="#" data-featherlight="https://weburbanist.com/wp-content/uploads/2016/11/booke-on-a-bottle.jpg"><img decoding="async" class="alignnone size-wide644 wp-image-98375" src="https://weburbanist.com/wp-content/uploads/2016/11/booke-on-a-bottle-644x644.jpg" alt="booke-on-a-bottle" width="644" height="644"></a></p>
<p>A piece of twine wraps the book to each bottle while the words themselves are printed on a thick paper stock to round out the stylized packaging. Stories include The Frog in the Belly, I Love You Forget Me and others by journalists, humorists and mystery writers.</p>
<p><a href="#" data-featherlight="https://weburbanist.com/wp-content/uploads/2016/11/wine-label-book-twine.jpg"><img loading="lazy" decoding="async" class="alignnone size-wide644 wp-image-98376" src="https://weburbanist.com/wp-content/uploads/2016/11/wine-label-book-twine-644x644.jpg" alt="wine-label-book-twine" width="644" height="644"></a></p>
<p><a href="#" data-featherlight="https://weburbanist.com/wp-content/uploads/2016/11/book-wrapped-375-ml.jpg"><img loading="lazy" decoding="async" class="alignnone size-wide644 wp-image-98373" src="https://weburbanist.com/wp-content/uploads/2016/11/book-wrapped-375-ml-644x644.jpg" alt="book-wrapped-375-ml" width="644" height="644"></a></p>
<p>&ldquo;Today we read books on computers, tablets and mobile phones,&rdquo; note the creators. &ldquo;Why not on a bottle of wine?&rdquo; they ask. &ldquo;After years of discussion about analogue vs. digital, we want to propose an alternative: oenological&rdquo; (meaning: related to the cultivation and study of wine).</p>
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