City Cycle: Curved Urban Tread Wraps ‘Round Bike Tire

bike tire city

Rough around the edges, we rarely notice the unique landscape that evolves from regular wear and tear on our bicycle tires – this illustration draws on that familiar-yet-foreign topography.

bike tire cityscape concept

bike tire rubber rendering

Bruno Ferrari & Rodrigo Paranhos used Luxology and a little bit of Photoshop to craft this series of images for a creative agency – yes, sadly this is not a prototype for a real rubber bicycle tire tread pattern.

bike tire tread art

bike tire urban design

Yet you have to wonder: why not? If issues of unevenness were resolved, it would sure make a neat additional designer touch for riding around in cities. Either way, it is a neat inversion of the Halo-style ringed landscape concept.