Taking a stroll along Westerstraat in Amsterdam, you might notice that an entire clump of houses seems to have disappeared. The addresses jump from 54 to 70, with nothing but a four-inch crack between them. Where did those houses go? Ad agency Natwerk has its own creative take.
The agency restored the seven ‘missing’ row houses, building tiny models in the same style as the full-scale homes that surround them. Just barely peeking out from the dark void, these cute little sculptural installations invite passersby to stop and look closer.
Urban interventions are a fun way to temporarily alter the environment in public places. Some are fleeting, like chalk tracings of shadows that document a passing moment, or tiny, like Slinkachu’s miniature scenes. Some require no more than a couple plastic eyeballs to make people smile. Others are more disruptive, altering familiar objects like street signs, trash cans and traffic markings.
