You Gotta Be Leaf: 12 Smokin’ Hot Marijuana Mascots
Marijuana is smokin' hot and an herb'n helping of marijuana mascots have helped add leaf, er, life to a host of marches, rallies and events. Marijuana's gradual transition from an ...
Category: Guerilla Ads & Marketing
Guerrilla marketing has become all the rage these days but it is nothing new – it is simply a twist on delivering a message, communicating a concept and selling something in a way that engages an audience. The best part about good guerrilla advertisements and clever guerrilla marketing campaigns is that people know that there is a commercial interest but still approve of the installation or innovation – even despite its corporate nature.
A Drunkard’s Dream: This Cloud Rains Tequila Whenever it’s Rainy Outside
It rains more in Berlin than it does in England, especially during the cold and dreary months of winter, so enticing Germans to vacation in Mexico with a cloud that literally rains tequila is ...
Red Cross & IKEA Install Replica of Real Syrian Apartment in Flagship Store
Amidst the colorfully furnished spaces mocked up in IKEA's flagship store sits a place of jarring contrast, a replicated version of an actual 260-square-foot house that is home to a family of ...
Cats, Not Ads: Feline Photos Take Over London Tube System
The same ad spaces that shouted about insurance and laundry detergent last week now contain nothing but fluffy cats, as an art collective uses the internet’s number-one obsession to temporarily ...
Mystery Oreo Vault in NYC Takes You on a Weird Tasty Trip
What’s behind the giant Oreo-shaped vault door mounted to a bright blue garage in midtown Manhattan? Curious passersby who decide to approach and find out for themselves will have the most ...
Brandalism: 600 Fake Ads Call Out Climate Conference Sponsors
In a massive coordinating guerrilla marketing campaign, 82 artists from 19 countries produced and installed 600 convincing false advertisements around Paris, all targeting major polluters and ...
Fist-Bump This Crosswalk Signal to Get a Green Light
Pedestrians approaching a crosswalk button that has been modified with a silicone fist knew exactly what to do in order to get across the street. Anthropomorphizing a common urban fixture, ...
For Shame! Anti-Littering Campaign Uses Sly DNA Collection
Litterbugs usually like to keep their polluting crimes a dirty little secret - but Hong Kong Cleanup wanted to show them that there is no way to hide from the all-seeing eyes of technology. They ...
Commuter Olympics: Indoor Running Tracks Link Japanese Airport
Combining a novel form of wayfinding with a nod to the upcoming 2020 Olympic Games in Tokyo, this new airport terminal trades moving walkways for a color-coded circuit of racetrack paths (or ...
Ghost Rider: Disappearing Audi Billboard Made of Water Vapor
It's a wonder nobody crashed their real cars doing a double-take at a glowing Audi that seems like an apparition, appearing in a fog and then disappearing just as quickly. German ad firm Thjnk ...
